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Plant Extracts Industry Development Report: Comprehensive Analysis of Markets, Technologies and Applications

2025-03-11

With the rise in health awareness and the pursuit of natural products, the plant extracts industry has shown a booming trend globally. 2025, this industry continues to make significant progress in terms of market size, technological innovation, and application expansion.

I. Market Size Continues to Expand with Optimistic Outlook 

According to market research organizations, the global market size for botanical extracts is expected to continue to grow in 2025, reaching $64.6 billion by 2028. The Chinese market is also performing strongly, with the size expected to reach $60.2 billion in 2025. The online market has become an important driver of growth, with online sales of botanical extract nutraceuticals climbing to $49.89 billion in 2023, up 13.7% year-on-year.

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II. Technological Innovation To Promote The Upgrading of The Industry
Technological innovation is one of the key driving forces for the development of the plant extract industry. In recent years, new extraction technologies have emerged, improving extraction efficiency and product quality, and reducing production costs.
Supercritical fluid extraction technology uses supercritical fluid as an extractant, which has the advantages of high extraction efficiency, solvent recycling, good product quality, etc. It is widely used to extract essential oils, alkaloids and other ingredients from plants. Microwave-assisted extraction technology utilizes the thermal and non-thermal effects of microwave, which can quickly and efficiently extract the active ingredients of plants, and the operation is simple and time-saving. Ultrasonic assisted extraction technology through the cavitation effect of ultrasound, accelerate the release and diffusion of active ingredients, improve the extraction rate and extraction speed, the extraction of heat-sensitive components has a unique advantage.

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III. Diversification of Application Fields 

Nutrition and Health Food Field Plant extracts are most widely used in the nutrition and health food field. Products containing natural plant extracts are gradually becoming the mainstream choice of consumers, and their market share continues to expand. In the health food market, the top three products in terms of sales are milk thistle, ginseng and blueberry extracts. Milk thistle and turmeric, which are liver protective ingredients, have become popular choices in the market as the public places greater importance on liver health. Products such as Fat Hai, Luo Han Guo and Cordyceps Sinensis grew particularly rapidly, reflecting consumers' urgent need to maintain lung health and boost immunity in the post-epidemic era.
In addition, a number of market segments achieved rapid growth, such as liver care, anti-glycemic and fat reduction, hypoglycemic aid, bone and joint health, anti-aging and other segments grew by more than 100% year on year. Milk thistle and white kidney bean extracts represent the two markets with the strongest development momentum in liver care and anti-glycemic and fat reduction, reflecting the important role of herbal extracts in promoting innovation and upgrading of the health food industry.

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