Cosmetic Plant Raw Materials Continue to Be New, "Chinese Ingredients" Breakout War Escalation

Domestic cosmetic enterprises buried R & D "Chinese ingredients"，Chinese characteristics of plants as its source of innovation. State Drug Administration data show that in the first half of this year, the number of cosmetic raw materials for the record amounted to 45, plant-based raw materials accounted for nearly 40%.

China Business News reporter found that many domestic cosmetic companies research their own plant ingredients "strong out of the circle", some brands with plant new raw materials for the record number of "reputation", some focus on Chinese herbs and other characteristics of plants "unique!". In the 'Chinese ingredients' debut race, who will become the dark horse?

Chinese characteristics of plant-based raw materials "to steal the spot out of the road".

The relevant person in charge of the China Business News reporter said: 'Compared with other technical sources of active ingredients, plant-derived extracts, especially plant-derived extracts with Chinese characteristics, in consumer awareness, safety and efficacy have significant advantages, in line with consumer awareness of "natural health" concept; in terms of efficacy, plant-derived extracts are supported by the historical verification of the use of Chinese herbs for thousands of years. Concept; in terms of efficacy, plant-derived extracts are even more supported by the historically verified information on the use of herbal medicine by the Chinese nation over thousands of years.'

At present, the industry generally believes that the domestic cosmetic companies independent research and development, patented and registered for the record of the new raw materials that is "Chinese ingredients". The reporter collated information filed by the Drug Administration found that many domestic cosmetic companies compete in the Chinese characteristics of the active substance extraction, "hard work", such as ginseng, rhodiola rosea, dendrobium orchids, green prickly pear and so on are 'big hits'.

In the view of industry insiders, the natural efficacy of Chinese speciality plants has more market appeal. Chief Scientist Bai Yanjing told reporters: "We are committed to the Chinese herbal library for everyone to select the excellent skin care actives. Take Ganoderma lucidum, which we use extensively in our products, for example, in Chinese tradition, Ganoderma lucidum is an excellent herb that has been used for a long time; and now it is recognised as a natural herb with reliable efficacy in many Asian countries, Europe and the United States.”

"Chinese ingredients" is still the focus of competition.

In the domestic cosmetics market, consumers are paying more and more attention to 'ingredient formulations', and enterprises are more and more enthusiastic about "specialised research" and "self-research". <2024 China Skincare Consumer Trend Report> shows that 94.93% of consumers believe that skincare products "ingredient formulations safe, scientific" is very important.

Bethanie relevant person in charge admitted that in the three-year monitoring period, the new raw materials for the exclusive use of enterprises, I believe that a good efficacy and safety, but also with Chinese characteristics of the raw materials will be favoured by consumers.